DogWatch Dealer Chat
June 1, 2015
Firefighters Make Great DogWatch Dealers!
“A lot of firefighters have something that they do away from the fire station,” says Eugene Harwell, a retired firefighter from Huntsville, Alabama and founder of DogWatch Hidden Fence of Northern Alabama. In a 2013 survey, 16% of firefighters had a second job, making it the occupation with the second highest percent of multiple jobholders. The DogWatch Dealer team includes a number of firefighters who have become DogWatch Hidden Fence Dealers, and we spoke to two of them to get their perspective on building their second career.
April 15, 2015
Co-Branding: Adding a New Brand as an Expansion Strategy
Recently, we highlighted successful “Copreneurs” – couples who work together as DogWatch Dealers. The DogWatch Dealer team also includes many businesses that have added DogWatch Hidden Fences as part of a “co-branding” expansion strategy.
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March 25, 2015
‘Copreneurs’ Make Great DogWatch Dealers!
With several excellent DogWatch Dealership opportunities currently available, we have been thinking about the attributes of successful DogWatch Dealers. According to “Married to the Job (And Each Other)” a February 14, 2011 Wall Street Journal article, “about a third of all family businesses are husband and wife teams.” The article refers to these working spouses as ‘copreneurs,’ noting that “many couples say the complimentary personalities that brought them together make them logical business partners.”
It’s probably not surprising that copreneurs have a significant presence in the DogWatch Dealer network and are at the center of many successful Dealerships. Chicago, Atlanta, Pittsburgh and Columbus, Ohio are but a few of the many markets where husband and wife owned DogWatch Dealerships have been recognized for outstanding sales growth and customer service.
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February 13, 2015
2015 DogWatch Dealer Meeting
DogWatch dealers from 31 states and 5 countries met in Texas this past weekend, February 6-8, 2015, for the 21st Annual DogWatch Dealer Meeting. The 2015 Dealer Meeting was a special one as it coincides with DogWatch’s 25th Anniversary. More than 200 Dealers, employees and family members attended the meeting at the Hyatt Regency Lost Pines Resort in Lost Pines, TX, 30 minutes east of Austin.
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